Hey MAD Fam
Do you ever look at the price tag of something from a sustainable & ethical business and gasp?
Do you ever wonder why it costs so much more?
Do you ever feel like sustainable fashion just isn’t for you because it’s not in your budget?
Well this week, we wanted to answer some of your burning questions & also give you some tips on how to be sustainable within your budget (if it’s limited)
We get it, we are all saving for houses, businesses, cars & just life in general! Life is expensive and that’s okay!
We know sustainable fashion isn’t in everyone’s reach, which is why we have tried to make it as affordable as possible. We saw the gap in the market between people wanting to do the right thing and not being able to afford it! So, we brought the most affordable option we could…
Which we understand, is still out of reach for some people.
A quick recap on why we charge what we do:
On average, a dressmaker (who is employed in a fast fashion supply company) will make 60c for a dress, a fast fashion brand will then purchase that dress & sell it for $50.
Fast fashion brands make (on average) 300% profit when you shop with them.
Compared to slow fashion brands that will (on average) make around 50%. Not including all of the other costs that go into a business, such as marketing budget etc.
Fast fashion brands typically do not account for gender equality, safe working conditions, fair working conditions & sometimes even basic human rights.
Slow fashion brands will always account for gender equality, fair working conditions, paying their workers well above minimum wage & ensuring each worker is seen, heard and cared for.
Here at MAD we work hard to bring you premium products that follow a sustainable & ethical line and that are as affordable as they can be.
So we just wanted to break that down for you, so everyone can have a better understanding of what is behind that price tag.
But we get it, we get that it’s not always in everyone’s price range so we wanted to give you some other ways you can be more sustainable which is more affordable
I think the biggest thing to remember is that any change, choice or step is better than nothing… You don’t have to do it all at once or not at all, you can make small changes, because lots of people making small changes is what will make a big difference.
So if you shop 20% sustainably, that’s still better than 0% & we are so grateful for whatever you can do (might we add, we aren’t perfect and everyone slips up in this area)
The most sustainable place to shop is previously loved shops and op shops because it means nothing new was made. You are saving clothes from ending up in landfill and that is amazing! It is also super affordable!
Basically, we want to remind you that you don’t have to have it all figured out right now, you don’t have to be perfect, you can have slip ups, you can make decisions based on what’s right for you in the moment, you can find what works for you.
Sustainability is a journey and in a world of over consumption it can be hard to get it right all the time.
Keep making small changes everyday and remind yourself that you are amazing.
Mads & Jayme xx